Inclusion criteria describe evidence that can establish this activity. Exclusion criteria identify circumstances that do not establish it on that basis alone. The evaluation remains connected to its taxonomy version and supporting evidence.
Included when supported
Evidence may support involvement when it matches one or more of these inclusion criteria.
- 01Criterion
Include manufacturers of infant formula and other products represented as partial or total replacements for breast milk for infants.
- 02Criterion
Include manufacturers of follow-up formula and growing-up milks marketed for infants or young children where those products fall within the selected WHO Code, World Health Assembly, national-law, or client-policy scope.
- 03Criterion
Include manufacturers of specialized formulas and infant nutrition represented for feeding infants or young children, subject to documented scope and permitted medical-use distinctions.
- 04Criterion
Include powdered, concentrated, and ready-to-feed breast-milk substitutes.
- 05Criterion
Include private-label, contract, and co-manufacturers with direct responsibility for formulating or producing qualifying products.
- 06Criterion
Include manufacturers of complementary foods, drinks, bottles, and teats only where they fall within the selected Code, national-law, or client-policy scope and are represented or marketed in a qualifying manner.
Excluded on this basis alone
These circumstances do not establish this activity unless separate evidence also meets an inclusion criterion.
- 01Criterion
Exclude general milk, dairy, plant-based drinks, nutrition, and food products not represented or marketed as breast-milk substitutes or covered young-child feeding products.
- 02Criterion
Exclude complementary foods and baby foods outside the selected product and age scope.
- 03Criterion
Exclude retailers, distributors, importers, and marketers without a manufacturing or formulation role; assess qualifying marketing conduct separately.
- 04Criterion
Exclude breast pumps, lactation support, breastfeeding accessories, and products intended to support rather than replace breastfeeding.
- 05Criterion
Exclude human-milk banks, donor-milk programmes, and services distributing human milk.
- 06Criterion
Exclude medical nutrition unrelated to infant or young-child feeding, while separately evaluating specialized formula that falls within the selected scope.
Evidence and evaluation methodology
How sources, entity pathways, decisions, qualifiers, and review history are handled.
Map screens to a client policy
How to choose provider screens, document coverage, and decide what happens after an outcome.